SSE has been named as the title sponsor of the Scottish Music Awards, the annual event celebrating Scotland’s musical talent as well as raising money for Nordoff Robbins.
The newly titled SSE Scottish Music Awards will take place on November 28 in the Old Fruitmarket, Glasgow.
The new partnership will see Nordoff Robbins Scotland and SSE join forces to raise the profile of Scotland’s only music therapy charity and increase its services.
Through the partnership SSE will actively support the growth of Nordoff Robbins Scotland services through a combination of direct investment and a series of staff fundraising initiatives, making music therapy more accessible to hundreds more children and adults across Scotland.
Colin Banks, acting head of sponsorship for SSE, said: “All of us at SSE are delighted to be working in collaboration with the fantastic charity, Nordoff Robbins Scotland. They make such a meaningful difference to so many adults and children across Scotland, and with people increasingly recognising how music therapy can change lives we are incredibly proud to be able to support the growth of this invaluable service.”
Donald MacLeod, chairman of Nordoff Robbins Scotland said “We’re delighted to announce our partnership with SSE – they’ve been hugely supportive of the music industry so it feels like a perfect fit for them to come on board with us. With their support we can continue to grow the charity and provide music therapy, which is so vital, to more and more children and adults across Scotland. We always push ourselves so we can continue expanding our facilities across Scotland and every year it costs over £500,000 to provide music therapy to over 400 children and adults. This partnership is an ideal way to encourage donations from Scotland and beyond!”